MSNBC’s ‘Frankenjournalism’ on GM labeling

When veteran health and environmental reporters dig into the GMO debate, they start showing people what all the most trustworthy scientific and medical institutions have found: This technology is no riskier than other cherished new technologies we constantly introduce into our lives.

Such responsible journalism was nowhere to be seen in a seven minute MSNBC segment that aired last month. The MSNBC piece turned to two GMO labeling proponents–a popular chef and an Oregon Democratic congressman–to explain why GMO foods should be labeled. The MSNBC host of this segment came off as a vapid facilitator; he served up softball questions to his guests that reinforced the “frankenfood” theme. The frankenjournalism recently shown at MSNBC was essentially an infomercial for anti-GMO campaigners. As such, it was a disservice to its viewers and the public discourse on GMOs.

Read full, original article: Frankenjournalism at MSNBC

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